My Journey
to Inner Strength
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Do not go where the path may lead. Instead, go where there is no path and leave a trail.
Ralph Waldo Emerson
"Hi, I’m Bonny ...
I know firsthand the highs and lows of building a business.
In 2004, a back injury - popped discs from moving a piano - left me in bed for two months and rebuilding for over a year. That moment of forced stillness cracked me open.
I discovered meditation, therapy, and an uncomfortable truth: my life was driven by guilt and fear I didn’t even know I carried.
So I scaled everything down. Bought 12 acres of rainforest. Lived off-grid with my young family - no house, just trees, fire, and cold showers. I thought I’d fixed myself.
But mental health doesn’t work like that. We don’t fix - we learn. We get more aware. We stop handing out buttons for others to push. So, when I re-entered startup life… the old patterns came back.
In 2008, I burnt out properly. Lost the company. Nearly lost my house. And fell into depression and I live with it ever since. That’s when the real journey began. Vipassana awareness meditation, reading the stoicis, borrowing from the Buddhist practices, committing to deep healing, and an honest commitment to living a life that actually works for me - not just one that looks good on paper.
Years later, I took my last startup to New York. Real traction - 61st floor, sharp team, the works - but I wasn’t living my true calling, my IKIGAI.
I was fuelling consumption, not impact. Eventually we exited the company to a large social platform in 2019 and I finally stepped into my purpose.
Since 2020, I’ve been a full-time startup coach. I help ambitious, creative founders grow their companies to amazing success. Without burnout, without bullshit, and without losing what matters most.
Like my clients, I’m still learning. Still growing. Still on the path. That’s what makes this work so real and deeply fulfilling.
Bonny
Startup Growth Coach | Serial Entrepreneur | Mental Health Advocate
My Mission
I’m dedicated to creating a healthier, more empowering startup ecosystem where founders can thrive to bring their world-changing ideas to life.
My Core Values
My currency is trust.
I never share anything we discuss unless you specifically ask me to.
I am curious.
I have a desire to understand. Answers are easy, so I focus on asking good questions.
I care.
Unless I genuinely care for your health, welfare and success I won't engage.
I am competent but know my limits.
I am highly skilled and get transformational results; however, at times I might refer you to people in my network who are better equipped to help with certain aspects.
I am authentic, genuine and real.
I am honest and speak the truth regardless of risk or consequence.
(heads-up: I swear at times... please let me know if that offends you)
I am dependable.
I say what I do and do what I say.