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Welcome to Unfck* Your Startup Life.
You’re not crazy. Scaling does feel like an identity crisis.
Two raw, unpolished chapters from my upcoming book.
Real founder pain. No BS. Zero hustle propaganda.
This is me eating my own dogfood — validating the book before I publish it.
Pop your email below.
I’ll send you the two chapters immediately, no hoops, no drip campaign torture.
You’re in the right room.
If you clicked through from YouTube or socials, good.
You’re in the right room.
This is the space where startup truth lives — not the LinkedIn-polished version.
I’m sharing these chapters early because this book only matters if it hits something real in you.
I want to see what resonates, what punches you in the gut, and what falls flat.
Lean startup meets founder therapy ¯_(ツ)_/¯
Two chapters founders keep telling me changed how they see themselves as leaders.
From Builder to CEO
The moment you realise you’re no longer the engine — you’re the driver.
The identity shift nobody warns you about.
Hiring Without Burning Down Your Culture
Why rushing 20 hires isn’t scaling, it’s gambling.
How to hire for leverage, not relief.
These aren’t sketches. They’re fully formed. You’ll know within a page if you’ve arrived at the book you’ve been needing.
WHAT I ASK FROM YOU
After you read them, tell me what landed.
DM me. Reply to the email. Drop a comment under the YouTube video you came from.
Your feedback shapes the book.
You’re helping me build something founders genuinely need — not another “startup mindset” brochure.
Meet
Bonny Morlak
Bonny Morlak is a seasoned entrepreneur and award-winning business coach with over two decades of experience.
Having built and sold multiple startups, including one sold to a large social platform in 2019, Bonny now dedicates his expertise to coaching founders.
His methods combine strategic insights with a deep focus on mental health and personal growth.
Bonny’s mission is clear: help founders thrive in the startup world without sacrificing their well-being.
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