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Thinking Out Loud
Explore Bonny’s work, ideas and insights


Your business isn't broken. That's the problem.
Your startup might not be broken. The problem could be all the things that are just OK. Learn how seemingly harmless clients, features, and deals can quietly drain your time, attention, and capacity.
3 min read


Hard Dopamine vs Cheap Dopamine: How to Reprogram Your Brain to Get Shit Done
If you feel distracted, foggy, or unmotivated, you’re not broken. You’re burning cheap dopamine and starving hard dopamine. This article explains how to reprogram your brain to get shit done again.
3 min read


Why You’re Falling Behind (and How a Broken System Is to Blame)
Feeling behind? It’s not you, it’s your system. Learn how to build default momentum and reclaim your focus without burning out.
2 min read
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