How I Work With Founders

Clarity. Calm. Adult leadership. Real growth.

Founders don’t come to me because things are smooth. They come because something finally snapped: the team is growing faster than the systems, culture is drifting, decisions feel heavier, investors want clarity, and you’re quietly wondering if you are now the bottleneck.

Good. That’s the moment where everything can actually change.

I coach founders through the messy middle — the stage where your old operating system stops working and a new one needs to be built fast and clean.

Here’s how we do it.

1. We Stabilise the Chaos (Stop the Bleed)

We fix the thing that’s hurting the most. Runway stress. Team friction. Co-founder tension. Hiring overwhelm. Decision fatigue. Whatever’s burning, we put a lid on it so you can breathe again.

Not six months from now. This week.

2. We Build Your Leadership Operating System

Scaling isn’t about doing more. It’s about outgrowing the version of you that got you here.

We work on:• clearer decisions• cleaner communication• healthy boundaries• delegation that doesn’t create fires• emotional stability under pressure

This isn’t therapy. It’s adult leadership — the kind that brings calm to a noisy room.

3. We Fix Culture Before It Costs You Millions

Culture breaks quietly. Resentment grows silently. Founders avoid conversations until it’s too late.

I help you rebuild a high-trust, high-accountability environment where people know what “good” looks like and how to deliver it.

When culture is clean, execution becomes stupidly easy.

4. We Build Systems That Scale

Scaling is 20 percent strategy, 80 percent reducing friction.

We introduce simple operating systems for:• priorities• hiring• feedback• decision-making• execution• communication• alignment

No 400-page playbooks. Just the right systems at the right time for your stage.

5. We Keep You Human While the Company Grows

I’ve burned out before. Hard. I’ve seen how founders destroy themselves trying to hold everything together.

I won’t let that happen to you.

We build your emotional backbone so you can lead with clarity, sleep better, and actually enjoy the thing you’re building.

Client Wins (Real Founders, Real Battles)

• Fixed a 2-year co-founder cold war in one session• Helped a founder double revenue without doubling their stress• Rebuilt culture after a toxic early hire poisoned the team• Guided a CEO through Series A while keeping their relationship intact• Helped a post-PMF founder hire their first exec team with confidence• Turned a chaotic 20-person team into a calm, aligned machine• Supported a founder through burnout recovery while the company kept growing

These aren’t “hacks.” They’re the natural result of founders doing the inner and outer work at the same time.

Who I Work With

• Founders with 10–50 people, growing fast, stuck in the messy middle

• Post-PMF• Series A/B• Scaling team

• Rising complexity

• High stakes• High expectations

• Low bandwidth for bullsht*.
  

If you’re looking for hype or motivational fluff, I’m not your guy. If you’re ready to lead with clarity, grow with integrity, and build something beautiful without breaking yourself, then we’ll work well together.