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Thinking Out Loud
Explore Bonny’s work, ideas and insights


Comfort Is the Enemy: Why Growth Feels So Uncomfortable
We spend our lives chasing comfort — but every breakthrough begins in discomfort. Learn how to grow without burning out.
2 min read


Before You Hire a Coach, Read This
Most founders rush to hire a coach when things get hard. But not all help is equal. Here’s how to know whether you need an advisor, a mentor, or a coach, and when each makes the biggest difference.
3 min read


The Dark Truth About Chasing Money in Startups
Chasing money feels like progress, but it can quietly kill your startup. Here’s how to raise and scale without losing what matters.
2 min read


The Power of Saying No as a Founder
Saying Yes feels productive — but it’s often the slow death of your startup. Here’s why founders need to master the art of No.
2 min read
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