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Thinking Out Loud
Explore Bonny’s work, ideas and insights
Tough vs Strong CEO: Why the Toughest Leader in the Room Is Often the Biggest Risk
Startup land applauds the CEO who never flinches. But tough is not strong, and armour keeps out the early warnings you need most. Here is what strong leadership looks like instead, and the one conversation worth having this week.
3 min read
AI Agents and SaaS Pricing: What Happens When Nobody Churns and Revenue Drops Anyway
Your customers can love your product, renew every year and still pay you less once AI agents start doing the work of several people. Here is how to see the exposure in your own numbers before procurement does it for you.
4 min read
When More AI Makes Your Startup Slower
More AI tools should make a company faster. So why do some startups become slower as they add more? The answer may have less to do with the technology and more to do with how the company operates around it.
4 min read
Why Your Startup Strategy Keeps Drifting
Your strategy can be clear in your head and still drift across your company. Here’s why founders create different versions of the same strategy, and what to look for before blaming the team.
3 min read
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