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Thinking Out Loud
Explore Bonny’s work, ideas and insights


Tough vs Strong CEO: Why the Toughest Leader in the Room Is Often the Biggest Risk
Startup land applauds the CEO who never flinches. But tough is not strong, and armour keeps out the early warnings you need most. Here is what strong leadership looks like instead, and the one conversation worth having this week.
3 min read


Your Best Ideas Might Not Happen at Work
Sometimes the problem isn't that you need to think harder. You've simply been looking at it the same way for too long. Discover why getting away from your normal environment can help you see problems differently and why your best strategic thinking might happen somewhere far from your desk.
3 min read
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